Selling Out or Buying In?: CCM Magazine and Anxieties over Commercial Priorities in Christian Music, 1980s–1990s

Abstract In 1992, emi acquired Sparrow Records. At that time, emi was one of the “Big Six” (secular) major record labels; Sparrow was the largest and most successful label in the Christian record industry. As in other sectors of the music and entertainment industries, reactions to corporate consolid...

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Bibliographic Details
Main Author: Mall, Andrew (Author)
Format: Electronic Article
Language:English
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Published: Brill 2020
In: Journal of religion, media and digital culture
Year: 2020, Volume: 9, Issue: 3, Pages: 301-325
Standardized Subjects / Keyword chains:B CCM Magazine / New religious music / Commercialization / History 1976-2004
IxTheo Classification:CD Christianity and Culture
CE Christian art
CH Christianity and Society
ZG Media studies; Digital media; Communication studies
Further subjects:B music journalism
B Nashville
B Magazine publishing
B Christian music
B music industry
B corporate consolidation
Online Access: Volltext (Resolving-System)
Volltext (Verlag)

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520 |a Abstract In 1992, emi acquired Sparrow Records. At that time, emi was one of the “Big Six” (secular) major record labels; Sparrow was the largest and most successful label in the Christian record industry. As in other sectors of the music and entertainment industries, reactions to corporate consolidations are mixed. This issue is particularly fraught in the Christian industry, in which the relationship between financial and theological priorities was tense long before its incorporation into the secular industry. How did these discourses manifest in public? What significance did they have for fans, artists, and cultural intermediaries? ccm magazine and its sister publications, for decades the primary sources of information about and for the Christian market, provide a unique opportunity to observe and analyze these tensions leading up to these mergers and acquisitions. In this article I consider the role of ccm ’s reporting and editorial content as a barometer of broader anxieties over commercial priorities and corporate consolidation. 
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STA 0 0 |a Commercialization,New religious music,Christian pop music,Christian rock music,Sacro-pop,Church jazz 
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STC 0 0 |a Comercialización,Nueva canción religiosa 
STD 0 0 |a Commercializzazione,Nuova musica sacra,Nuova musica liturgica,Nuova musica liturgica 
STE 0 0 |a 商业化,商品化,现代教会音乐,现代宗教音乐 
STF 0 0 |a 商業化,商品化,現代教會音樂,現代宗教音樂 
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