A Global Code of Business Ethics

The international economy is changing at a rapid rate. The alteration and reduction of both geographical and political borders, coupled with the growing interdependence of socially, politically, economically, and legally diverse countries, have caused multinational corporate entities to revise vario...

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Detalles Bibliográficos
Autores principales: Payne, Dinah (Autor) ; Raiborn, Cecily (Autor) ; Askvik, Jorn (Autor)
Tipo de documento: Electrónico Artículo
Lenguaje:Inglés
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Publicado: Springer Science + Business Media B. V 1997
En: Journal of business ethics
Año: 1997, Volumen: 16, Número: 16, Páginas: 1727-1735
Otras palabras clave:B International Economy
B Atmosphere
B Business Ethic
B Economic Growth
B Marketing
Acceso en línea: Volltext (JSTOR)
Volltext (lizenzpflichtig)
Descripción
Sumario:The international economy is changing at a rapid rate. The alteration and reduction of both geographical and political borders, coupled with the growing interdependence of socially, politically, economically, and legally diverse countries, have caused multinational corporate entities to revise various policies. These revisions include revisions in marketing strategies, strategic alliances, product and service strategies and, perhaps most importantly as it affects all strategies, a MNC's approach to ethical systems. The truly global company must come to grips with the legal and moral atmosphere in which it operates. The concept of moral rights, those transcending legal or political rights, drives us to review four international codes of conduct and to attempt to develop one international uniform code that might be applicable to any business, in any country or culture.
ISSN:1573-0697
Obras secundarias:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1023/A:1005877726316