Ethics in Personal Selling and Sales Management: A Review of the Literature Focusing on Empirical Findings and Conceptual Foundations

Research into the ethics of personal selling and sales management has continued to increase in volume and importance. Because there is now a diversity of opinions and findings in this literature, an assessment of the status of existing knowledge is needed to provide focus and clarity. There have bee...

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Главный автор: McClaren, Nicholas (Автор)
Формат: Электронный ресурс Статья
Язык:Английский
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Опубликовано: Springer Science + Business Media B. V 2000
В: Journal of business ethics
Год: 2000, Том: 27, Выпуск: 3, Страницы: 285-303
Другие ключевые слова:B Recent Attention
B Empirical Finding
B General Public
B Economic Growth
B Significant Research
Online-ссылка: Volltext (JSTOR)
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Итог:Research into the ethics of personal selling and sales management has continued to increase in volume and importance. Because there is now a diversity of opinions and findings in this literature, an assessment of the status of existing knowledge is needed to provide focus and clarity. There have been no comprehensive reviews of the studies of ethics and salespeople, sales managers or sales management, despite recent attention from researchers, practitioners and the general public. The purpose of this review is to comment upon the more significant research in the sales ethics field with the objective of providing insight into the extent and direction of this knowledge, to evaluate the basis upon which it is founded, and to suggest areas of exploration that may be useful for increasing our understanding of it.
ISSN:1573-0697
Второстепенные работы:Enthalten in: Journal of business ethics
Persistent identifiers:DOI: 10.1023/A:1006371309983