Stalking the Poverty Consumer A Retrospective Examination of Modern Ethical Dilemmas
This research takes a retrospective look at modern consumption opportunities of the U.S. poor from both sides of the marketing exchange relationship. The paper opens with a critical assessment of the consumer-behavior literature and its primary focus on middle-class Americans. The next section profi...
| Main Author: | |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2002
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| In: |
Journal of business ethics
Year: 2002, Volume: 37, Issue: 2, Pages: 209-219 |
| Further subjects: | B
Exchange Relationship
B Distributive Justice B Business Practice B Ethical Dilemma B Moral Dilemma |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |