Stalking the Poverty Consumer A Retrospective Examination of Modern Ethical Dilemmas

This research takes a retrospective look at modern consumption opportunities of the U.S. poor from both sides of the marketing exchange relationship. The paper opens with a critical assessment of the consumer-behavior literature and its primary focus on middle-class Americans. The next section profi...

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主要作者: Hill, Ronald Paul (Author)
格式: 電子 Article
語言:English
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出版: Springer Science + Business Media B. V 2002
In: Journal of business ethics
Year: 2002, 卷: 37, 發布: 2, Pages: 209-219
Further subjects:B Exchange Relationship
B Distributive Justice
B Business Practice
B Ethical Dilemma
B Moral Dilemma
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