Challenges for Corporate Ethics in Marketing Genetic Tests

Public discussions of ethical issues related to the biotechnology industry tend to treat “biotechnology” as a single, undifferentiated technology. Similarly, the pros and cons associated with this entire sector tend to get lumped together, such that individuals and groups often situate themselves as...

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Bibliographic Details
Authors: Williams-Jones, Bryn (Author) ; Ozdemir, Vural (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 2008
In: Journal of business ethics
Year: 2008, Volume: 77, Issue: 1, Pages: 33-44
Further subjects:B Biotechnology
B pharmacogenomics
B disease susceptibility
B Business Ethics
B genetic testing
B corporate ethics
B commercialization
B intellectual property rights
B truth in advertising
B Marketing
Online Access: Presumably Free Access
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