RT Article
T1 Ethics of Global Internet, Community and Fame Addiction
JF Journal of business ethics
VO 85
IS 2
SP 193
OP 200
A1 Choi, Chong Ju
A1 Berger, Ron
LA English
PB Springer Science + Business Media B. V
YR 2009
UL https://www.ixtheo.de/Record/1785633694
AB Robert Putnam in his book Bowling Alone and subsequent works has analysed the phenomenon that American society increasingly avoids various community driven activities, such as civic associations, activities with friends and family (Putnam, Bowling Alone. Simon and Schuster, New York; 2006). In this paper we introduce the idea that a counterpart to this social trend is a global addiction to fame and celebrity. We believe that the global internet is one of the major drivers of this search for fame for the sake of being famous. However, most people aspiring to be famous celebrities will not succeed in this quest, and become disappointed. The purpose of this paper is to analyse the ethical implications of such social contagion, bandwagon effects in today’s global business environment towards fame and celebrity. The contribution of this paper is to provide a future direction for research on business ethics in terms of this growing global phenomenon of fame and celebrity addiction.
K1 social contagion
K1 Addiction
K1 civic associations
K1 Internet
K1 Celebrity
K1 Fame
K1 Community
K1 Ethics
DO 10.1007/s10551-008-9764-6