Strategic Direction of Corporate Community Involvement
Previous research on corporate community involvement (CCI) initiatives indicates that such behaviour is critical for building neighbourhood relationships and extending corporate influence in the community, but there is little theoretical work that provides a clear picture of managing the nature of t...
| Authors: | ; ; |
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| Format: | Electronic Article |
| Language: | English |
| Check availability: | HBZ Gateway |
| Journals Online & Print: | Drawer...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Published: |
Springer Science + Business Media B. V
2013
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| In: |
Journal of business ethics
Year: 2013, Volume: 115, Issue: 3, Pages: 469-487 |
| Further subjects: | B
Social Network
B Social Capital B Corporate social responsibility B Stakeholder Theory B Community |
| Online Access: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |