Strategic Direction of Corporate Community Involvement
Previous research on corporate community involvement (CCI) initiatives indicates that such behaviour is critical for building neighbourhood relationships and extending corporate influence in the community, but there is little theoretical work that provides a clear picture of managing the nature of t...
| Autores principales: | ; ; |
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| Tipo de documento: | Electrónico Artículo |
| Lenguaje: | Inglés |
| Verificar disponibilidad: | HBZ Gateway |
| Journals Online & Print: | Gargar...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Publicado: |
Springer Science + Business Media B. V
2013
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| En: |
Journal of business ethics
Año: 2013, Volumen: 115, Número: 3, Páginas: 469-487 |
| Otras palabras clave: | B
Social Network
B Social Capital B Stakeholder Theory B Responsabilidad social de la empresa B Community |
| Acceso en línea: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |