RT Article
T1 Cyber Trust
JF Journal of business ethics
VO 156
IS 1
SP 1
OP 13
A1 Etzioni, Amitai
LA English
PB Springer Science + Business Media B. V
YR 2019
UL https://www.ixtheo.de/Record/1785668803
AB From a sociological and anthropological viewpoint, the ability of complete strangers to carry out transactions that involve significant risk to one or both parties should be complicated by a lack of trust. Yet the rise of e-commerce and “sharing economy” platforms suggests that concerns that seemed prevalent only a few decades ago have been largely assuaged. What mechanisms have been used to facilitate trust between strangers online? Can we measure the extent to which users trust each other when interacting online? This article reviews the existing literature on cyber trust and proposes directions for further research.
K1 Cyber
K1 Sharing Economy
K1 E-commerce
K1 Online reviews
K1 Trust
DO 10.1007/s10551-017-3627-y