Denominational Logos: Religious Symbols or Branding Imagery?
Increasingly, the practices of corporate branding and all of the contingent theories, strategies, and visual identity practices associated with them are crossing the divide between the secular business world and the worlds of the sacred. Now openly employed by churches and other religious institutio...
Main Author: | |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Common Ground Publishing
2013
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In: |
The international journal of religion and spirituality in society
Year: 2013, Volume: 3, Issue: 2, Pages: 47-59 |
Further subjects: | B
Visual Identity
B Religious Symbols B Branding B Presbyterian Church (U.S.A.) B Denominationalism |
Online Access: |
Volltext (lizenzpflichtig) Volltext (lizenzpflichtig) |