The Prosperity Gospel and the Spirit of Consumerism According to Joel Osteen

This article explores the link between Protestantism and the spirit of consumerist capitalism by focusing on the prosperity gospel and one of its most prominent contemporary proponents—pastor, televangelist, and New York Times bestselling author Joel Osteen. Through in-depth content analysis of eigh...

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Bibliographic Details
Main Author: Mundey, Peter (Author)
Format: Electronic Article
Language:English
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Published: Brill 2017
In: Pneuma
Year: 2017, Volume: 39, Issue: 3, Pages: 318-341
IxTheo Classification:CB Christian life; spirituality
CH Christianity and Society
KAJ Church history 1914-; recent history
KBQ North America
KDG Free church
Further subjects:B Osteen Weavers prosperity gospel consumerism capitalism consumption money
Online Access: Volltext (Verlag)
Description
Summary:This article explores the link between Protestantism and the spirit of consumerist capitalism by focusing on the prosperity gospel and one of its most prominent contemporary proponents—pastor, televangelist, and New York Times bestselling author Joel Osteen. Through in-depth content analysis of eight of Osteen’s most influential and widely read books, I explore the underlying assumptions of his teachings about faith, prosperity, and consumption. The broader implications of Osteen’s theology of money and consumption for American religion—especially the link between Protestant Christianity, consumerism, and the American Dream—are considered. Findings reveal Osteen’s support for the consumerist belief that happiness and ultimate meaning in life are linked with ever-increasing discretionary consumption. Godliness and nonessential consumption go hand in hand for Osteen, whose Christianized version of the American Dream and prosperity gospel teachings are important components of the spirit of twenty-first-century consumerist capitalism.
ISSN:1570-0747
Contains:In: Pneuma
Persistent identifiers:DOI: 10.1163/15700747-03903018