An Ethical and Legal Synthesis of Dumping: Growing Concerns in International Marketing
International law holds that a firm is dumping if its foreign price is either below its domestic price or below its marginal cost. Domestic firms often claim that a low-cost foreign firm is engaged in a long run strategy to destroy the domestic industry and harm domestic consumers. Dumping is a perm...
Главный автор: | |
---|---|
Формат: | Электронный ресурс Статья |
Язык: | Английский |
Проверить наличие: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Опубликовано: |
Springer Science + Business Media B. V
1998
|
В: |
Journal of business ethics
Год: 1998, Том: 17, Выпуск: 15, Страницы: 1747-1753 |
Другие ключевые слова: | B
Marketing Strategy
B International Market B Маркетинг B Foreign Firm B Marginal Cost |
Online-ссылка: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
Итог: | International law holds that a firm is dumping if its foreign price is either below its domestic price or below its marginal cost. Domestic firms often claim that a low-cost foreign firm is engaged in a long run strategy to destroy the domestic industry and harm domestic consumers. Dumping is a permanent feature of marketing strategies of numerous companies, and anti-dumping complaints are increasingly resorted to as a defensive instrument to stop the challengers. This article offers a synthesis of ethical and legal issues involved and relates them to marketing concerns in international operations. What is the current state of dumping legislation? What concern over personal ethics should a manager have? Using teleological and deontological philosophies of ethics the argument is made that the marketing manager who set very low prices for an international market is not behaving unethically. |
---|---|
ISSN: | 1573-0697 |
Второстепенные работы: | Enthalten in: Journal of business ethics
|
Persistent identifiers: | DOI: 10.1023/A:1006096208553 |