Religion, Opportunism, and International Market Entry Via Non-Equity Alliances or Joint Ventures

One challenge that globalization has brought to business is that firms, as they expand their market globally through cross-border alliances, need to deal with partner firms from countries of different religious background. The impact of a country’s dominant religion on its firms’ international marke...

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Bibliographic Details
Main Author: Li, Ning (Author)
Format: Electronic Article
Language:English
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Published: Springer Science + Business Media B. V 2008
In: Journal of business ethics
Year: 2008, Volume: 80, Issue: 4, Pages: 771-789
Further subjects:B entry mode
B Transaction cost economics
B Business Ethics
B joint venture
B Religion
B Alliance
B Opportunism
Online Access: Volltext (JSTOR)
Volltext (lizenzpflichtig)