CSR Initiatives as Market Signals: A Review and Research Agenda
The purpose of this paper is to provide a basis for a systematic development of signaling theory on CSR initiatives. The paper (i) proposes signaling theory as a framework supportive of a strategic CSR approach; (ii) maps extant research on signaling through CSR initiatives; (iii) offers a comprehen...
| Autor principal: | |
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| Tipo de documento: | Recurso Electrónico Artigo |
| Idioma: | Inglês |
| Verificar disponibilidade: | HBZ Gateway |
| Journals Online & Print: | Carregar...
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| Fernleihe: | Fernleihe für die Fachinformationsdienste |
| Publicado em: |
Springer Science + Business Media B. V
2017
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| Em: |
Journal of business ethics
Ano: 2017, Volume: 146, Número: 1, Páginas: 1-23 |
| Outras palavras-chave: | B
Signaling
B CSR initiatives B Signals B Strategic CSR B Ethicality |
| Acesso em linha: |
Volltext (JSTOR) Volltext (lizenzpflichtig) |
| Resumo: | The purpose of this paper is to provide a basis for a systematic development of signaling theory on CSR initiatives. The paper (i) proposes signaling theory as a framework supportive of a strategic CSR approach; (ii) maps extant research on signaling through CSR initiatives; (iii) offers a comprehensive assessment of the most diffused CSR initiatives and discusses their eligibility as signaling devices; and (iv) outlines a research agenda to further develop and test signaling theory in business ethics. Specifically, the study reconsiders some key assumptions, identifies key gaps in empirical validation, and proposes directions to extend multiple signal, signaling pattern, and target cases. |
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| ISSN: | 1573-0697 |
| Obras secundárias: | Enthalten in: Journal of business ethics
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| Persistent identifiers: | DOI: 10.1007/s10551-015-2922-8 |