The principles of war applied to business

The search for excellence in business is not enough. First a company has to survive before it can become excellent. Competition in the marketplace is a form of warfare. Twenty centuries of military history have produced principles of warfare that business executives can adapt for use in today's...

Full description

Saved in:  
Bibliographic Details
Authors: Albright, Lee (Author) ; Kleiner, Brian H. (Author)
Format: Electronic Article
Language:English
Check availability: HBZ Gateway
Journals Online & Print:
Drawer...
Fernleihe:Fernleihe für die Fachinformationsdienste
Published: Proquest 1993
In: International journal of value-based management
Year: 1993, Volume: 6, Issue: 1, Pages: 15-22
Further subjects:B Business Strategy
B Military Leader
B Business Executive
B Core Business
B Grand Strategy
Online Access: Volltext (lizenzpflichtig)

MARC

LEADER 00000naa a22000002 4500
001 1801629080
003 DE-627
005 20220512053254.0
007 cr uuu---uuuuu
008 220512s1993 xx |||||o 00| ||eng c
024 7 |a 10.1007/BF02911338  |2 doi 
035 |a (DE-627)1801629080 
035 |a (DE-599)KXP1801629080 
040 |a DE-627  |b ger  |c DE-627  |e rda 
041 |a eng 
084 |a 1  |2 ssgn 
100 1 |a Albright, Lee  |e VerfasserIn  |4 aut 
245 1 4 |a The principles of war applied to business 
264 1 |c 1993 
336 |a Text  |b txt  |2 rdacontent 
337 |a Computermedien  |b c  |2 rdamedia 
338 |a Online-Ressource  |b cr  |2 rdacarrier 
520 |a The search for excellence in business is not enough. First a company has to survive before it can become excellent. Competition in the marketplace is a form of warfare. Twenty centuries of military history have produced principles of warfare that business executives can adapt for use in today's competitive environment. The Chinese have a “Society for the Study of Ancient Management Thinking.” Japan's success after World War II, they explain “a little bitterly”, owes much to its study of ancient Chinese wisdom, particularly Sun Tzu'sThe Art of War, which the Japanese use as a treatise on market strategy. Businessmen must use all the tools available to them to survive and prosper. 
650 4 |a Grand Strategy 
650 4 |a Military Leader 
650 4 |a Business Executive 
650 4 |a Core Business 
650 4 |a Business Strategy 
700 1 |a Kleiner, Brian H.  |e VerfasserIn  |4 aut 
773 0 8 |i Enthalten in  |t International journal of value-based management  |d [S.l.] : Proquest, 1997  |g 6(1993), 1, Seite 15-22  |h Online-Ressource  |w (DE-627)270937064  |w (DE-600)1478685-0  |w (DE-576)12119048X  |x 1572-8528  |7 nnns 
773 1 8 |g volume:6  |g year:1993  |g number:1  |g pages:15-22 
856 4 0 |u https://doi.org/10.1007/BF02911338  |x Resolving-System  |z lizenzpflichtig  |3 Volltext 
935 |a mteo 
936 u w |d 6  |j 1993  |e 1  |h 15-22 
951 |a AR 
ELC |a 1 
LOK |0 000 xxxxxcx a22 zn 4500 
LOK |0 001 4132934322 
LOK |0 003 DE-627 
LOK |0 004 1801629080 
LOK |0 005 20220512053254 
LOK |0 008 220512||||||||||||||||ger||||||| 
LOK |0 035   |a (DE-Tue135)IxTheo#2022-04-22#2CA159AAF79143D1A293743A98302E0A2B59685C 
LOK |0 040   |a DE-Tue135  |c DE-627  |d DE-Tue135 
LOK |0 092   |o n 
LOK |0 852   |a DE-Tue135 
LOK |0 852 1  |9 00 
LOK |0 935   |a ixzs  |a ixrk  |a zota 
ORI |a SA-MARC-ixtheoa001.raw