The principles of war applied to business
The search for excellence in business is not enough. First a company has to survive before it can become excellent. Competition in the marketplace is a form of warfare. Twenty centuries of military history have produced principles of warfare that business executives can adapt for use in today's...
Authors: | ; |
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Format: | Electronic Article |
Language: | English |
Check availability: | HBZ Gateway |
Journals Online & Print: | |
Fernleihe: | Fernleihe für die Fachinformationsdienste |
Published: |
Proquest
1993
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In: |
International journal of value-based management
Year: 1993, Volume: 6, Issue: 1, Pages: 15-22 |
Further subjects: | B
Business Strategy
B Military Leader B Business Executive B Core Business B Grand Strategy |
Online Access: |
Volltext (lizenzpflichtig) |